Ethical Investing: Aligning Wealth with Values 

December 3rd 2024 | Categories: Investing |

Ethical Investing: Aligning Wealth with Values main

Ethical investing has gained momentum in recent years as more investors seek to align their financial goals with personal values. Ethical investing involves selecting investments based on moral or ethical principles, aiming not just for financial returns but also for positive societal or environmental impact.  This has become extremely popular in Australia given the resource-saturated share market, which can be especially polarising.  This approach enables investors to support causes they believe in while potentially achieving long-term financial growth. 

What is Ethical Investing? 

Ethical investing is an investment strategy prioritising companies and assets aligned with an investor’s principles. Common values include environmental responsibility, social justice, corporate governance, and community welfare. Ethical investing falls under the broader category of socially responsible investing (SRI), which emphasises not only what you invest in but also what you avoid — such as industries involved in fossil fuels, tobacco, or weapons manufacturing. 

What are the different approaches to ethical investing? 

There are many ways to ethically invest, based on your personal values and beliefs. Some of the common approaches include:  

Negative screening 

This involves excluding industries that you don’t want to support. Some examples include weapons, tobacco, alcohol, gambling and animal cruelty. 

Positive screening 

This means actively seeking out companies that are trying to make a difference. Some examples include companies in the renewable energy, education and healthcare industries. 

Impact investing 

Responsible Investment Associations Australasia (RIAA) describes this as looking for companies whose business operations are focused on solving some of the world’s biggest challenges. These are companies that have a positive impact at the core of their mission. 

ESG integration 

This involves considering different Environmental, Social and Governance (ESG) factors to help choose a particular investment. For example:  

  1. Environmental Factors: Companies are evaluated on their impact on the planet, including carbon footprint, pollution, renewable energy use, waste management, and conservation efforts. Investors who prioritise the environment may look for companies that actively pursue green initiatives. 
  1. Social Factors: Social criteria consider how a company manages relationships with its employees, suppliers, customers, and communities. This can include issues like diversity, human rights, consumer protection, and fair labor practices. 
  1. Governance Factors: Governance relates to the company’s internal policies and leadership, focusing on ethical business practices, transparency, board diversity, and executive compensation. Strong governance can enhance a company’s reputation and reduce risks associated with corporate scandals. 

Where can I find suitable Ethical Investment Options? 

You can start by locating ethical investment opportunities through the Responsible Investment Associations Australasia (RIAA), which provides tools and resources to help individuals find options that align with their values. The products and funds featured have received certification through the RIAA’s Responsible Investment Certification Program, which evaluates whether their investment intentions and processes align with their responsible investment commitments, as indicated on the website. Some main investment options you can investigate include:  

  1. Green Bonds: These are fixed-income investments dedicated to projects that support renewable energy, sustainable agriculture, water conservation, and pollution control. 
  1. Sustainable Mutual Funds and ETFs: Many funds now prioritise companies with strong ESG credentials. Examples include funds that focus on clean energy, socially responsible companies, or corporate governance standards. 
  1. Direct Investments in Socially Responsible Companies: Investors can buy stocks of companies with exemplary ESG practices or those known for making a positive impact in areas such as renewable energy, ethical manufacturing, or social welfare. 
  1. Super Fund Investment Options: Many super funds are now offering ethical or sustainable options to their members. However, these options are a packaged ‘off the shelf’ investment option and may not give you flexibility to invest based on your personal values.  

Challenges of Ethical Investing 

There are a number of cons of ethical investing that require consideration before deciding on whether this strategy is the right one for you. These may include: 

  1. Defining Ethics: Ethics are subjective and can vary significantly from one investor to another. For instance, while one investor may want to exclude oil companies, another might support those transitioning to renewable energy sources. This makes it essential for investors to define their criteria clearly. 
  1. Greenwashing: Some companies may exaggerate their commitment to ESG principles, a practice known as greenwashing. This makes it crucial for investors to research thoroughly and consider investment options that provide transparent ESG metrics. 
  1. Limited Investment Choices: While ethical investment options have grown, they still represent a fraction of the broader market. This can limit diversification, though many ethical funds now span multiple sectors and regions. 
  1. Higher fees: Just like organic vegetables or cruelty-free beauty products, ethical investment funds often charge a higher fee percentage than their non-ethical counterparts. Higher fees will affect your overall return over the long term, so it’s essential to factor in these costs. Reviewing each asset with your adviser can help you avoid surprises and ensure your choices align with your goals. 

Ethical investing is more than a trend; it’s a shift toward aligning personal values with financial strategy. By investing ethically, you can make a meaningful impact on issues you care about while pursuing your wealth goals. Ethical investing not only reflects personal values but also positions investors to potentially benefit from the global move toward sustainability and social responsibility. Working with a financial adviser can ensure that your ethical investment choices are robust and well-aligned with your long-term financial objectives.  


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What you need to know: This information is provided by Invest Blue Pty Ltd (ABN 91 100 874 744). The information contained in this article is of general nature only and does not take into account the objectives, financial situation or needs of any particular person. Therefore, before making any decision, you should consider the appropriateness of the advice with regards to those matters and seek personal financial, tax and/or legal advice prior to acting on this information. Read our Financial Services Guide for information about our services, including the fees and other benefits that AMP companies and their representatives may receive in relation to products and services provided to you.